As we eagerly welcome a new year, we take a moment to look back on a year with so many buzz words — Unprecedented. Uncertainty. Challenging. But Heart of the Lakes would like to share a different list of words that can be summed up by the events below — Community. Opportunity. Restlessness. Gratitude.

​In November, Michiganders overwhelming passed Proposal 1 to update and expand the Michigan Natural Resources Trust Fund so it can continue supporting the places that make Michigan unique – from Great Lakes beaches and public lands to our trails, paths, parks and playgrounds. 

The success was shared with a group of conservation partners, including Heart of the Lakes, who spent countless hours speaking with local and state officials, community foundations, news outlets, media and within our own networks.

Heart of the Lakes and the other partners launched an educational campaign geared towards telling the stories of the projects funded by the MNRTF. protectMI is still actively sharing stories and urging the protection of our public lands. A political campaign was also launched to educate voters on the proposal. 

​When the Stay Home order was enacted, Heart of the Lakes scoured the internet to provide up-to-date resources on federal, state and local policy, business tools, inspiration to keep you active in or outdoors, COVID-19 statistics and responsible and safe outdoor activities during the pandemic. The Adventure Hub was widely used by Michiganders throughout the state (and some outsiders!) to help navigate restrictions and for ways to occupy their time. 

​Newcomers and veteran outdoorists alike were spending more time outside and on public lands over the duration of the year's events. This prompted a national group of conservation-minded folk to develop and share guidelines to promote safe recreation. Heart of the Lakes joined the national Recreate Responsibly coalition early on and later became the champion for the state's coalition. 

​The year of virtual events and zoom calls! Heart of the Lakes was no stranger to the new phenomenon and hosted multiple virtual events including film screenings. In the Spring, Heart of the Lakes held a virtual gathering for our members and supporters to celebrate the passion and purpose that drives Michigan's outdoor culture. Heart of the Lakes was also involved in the screenings of Purple Mountains and The Ground Between Us.

​Heart of the Lakes, in partnership with Six Rivers Land Conservancy and Land of Outsiders, launched the first Outsiders Film Festival this past October. The film festival was held at a drive-in theater in Novi and featured films on outdoor adventure, conservation and family. The film festival is set for an annual appearance in Southeast Michigan!

The Outdoor Recreation Advisory Council is modeled on similar efforts in eight other states. The Michigan council will be the first in the Midwest. 

When asked about the connection between outdoor recreation and conservation, Jonathan Jarosz said, "It's simple.  We believe that the precedent exists for the adventurers of today to become the fiercest defenders of wild places tomorrow." 

Jarosz continued, "The common narrative of outdoor recreation and conservation is one of relevancy.  How we address issues of outdoor access, stewardship, and next generation leadership are all key to the future of Michigan's natural resources.  The places we protect, the organizations we support, and the communities we call home — all say something — about who we are, our values, and our passions." ​