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Communications and Media Toolkit

As part of our commitment to help Michigan Land Conservancies grow stronger, Heart of the Lakes provides information and guides to bolster conservancy communications and interactions with the media.

Conservancy Communications

Guide to Social Networking
Public Service Announcement
Email Campaigns and E Newsletters

Download Language of Conservation (2009) (PDF 56K)


Communicating with the Press

Writing a News Release
Holding a Press Conference
Using a Press Kit
Giving an interview


Heart of the Lakes strengthens the collective efforts of organizations dedicated to the conservation of Michigan’s environmentally and economically significant land and water. We provide leadership, innovative ideas, and advocate for smart public policy for the benefit of our communities and for generations to come.
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Heart of the Lakes
PO Box 1128
Bay City, MI  48706
Heart of the Lakes is a statewide organization that concentrates and strengthens the efforts of Michigan’s land conservation community. Founded by Michigan’s land conservancies, Heart of the Lakes does what no individual organization can do on its own-- unites them under the common goal of protecting Michigan’s land. 

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Heart of the Lakes
P.O. Box 1128 Bay City, MI  48706
989-292-3582

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